For builders & developers
An AI sales agent for every project enquiry.
A lead for a ₹1 crore apartment dies in the five minutes nobody answered. Modus replies instantly on WhatsApp, answers configuration, price and possession questions from your own project data, qualifies budget and timeline, and books the site visit — so your closing team only meets serious buyers.
- Portal & ad leads answered in seconds
- Budget and configuration qualified
- Site visits booked in the chat
What's happening today
Portal and Meta ad leads arrive in bulk at odd hours and go cold long before a pre-sales exec dials back.
Your team re-answers the same questions on every thread — configuration, per-sq-ft rate, payment plan, possession date, RERA number.
Site visit slots and weekend manpower get spent on buyers who were never budget-qualified.
Direct, channel-partner and campaign enquiries sit in different inboxes, so nobody can see the real live pipeline per project.
One booking pays for years of Modus
At project ticket sizes, the maths is not subtle: recovering a single enquiry that would otherwise have gone cold covers the platform many times over. Modus is priced as software, not as brokerage.
₹40L–₹5Cr
Typical ticket size of one booking in your pipeline
Under a minute
Time to first reply — 2am NRI enquiry or 2pm walk-in
24×7
Coverage through launches, weekends and campaign spikes
How Modus fixes it
Answers from your own project data
Trained on each project's configurations, price list, payment plan, amenities, RERA details and possession timeline. It answers from that — and says a human will confirm rather than inventing a number.
Budget, funding & timeline qualification
The agent asks configuration, budget band, loan-or-self funding and buying window, then scores every lead so pre-sales calls the ready buyers first instead of dialling the list top to bottom.
Site visits captured in the chat
A qualified buyer's preferred day and slot are collected in the conversation and handed to your team with the full thread, then reminded before the appointment so fewer no-show.
Several projects, one number
Run multiple projects and towers on the same WhatsApp number. The agent knows which project the buyer is asking about and keeps the pipeline separated by project in the dashboard.
NRI and after-hours enquiries
An enquiry from Dubai or Singapore at 2am gets the same accurate, on-brand reply as a midday one, in the language the buyer wrote in.
Hot buyers reach a human fast
High-intent or price-negotiating buyers are flagged for immediate human handoff, with the qualification summary already filled in — no re-asking what the buyer already told the agent.
How it works
Enquiry lands on WhatsApp
From 99acres, Magicbricks, a Meta click-to-WhatsApp ad, a hoarding QR or your channel partners — the agent picks it up instantly.
AI qualifies and answers
It answers project questions accurately, captures budget, configuration and timeline, and scores intent.
Your team closes
Qualified buyers arrive with a site visit slot and a full context summary. Everything else keeps getting nurtured automatically.
Frequently asked questions
Will it quote prices it shouldn't?
No. The agent answers only from the price list, payment plan and terms you upload. Anything outside that — negotiation, special discounts, custom payment schemes — is flagged for your sales head instead of being guessed at.
Can it handle multiple projects and towers?
Yes. Each project's inventory, pricing and possession details live in the knowledge base, and the dashboard keeps the pipeline separated per project so you can see which launch is actually converting.
Does it replace our CRM?
No. Modus owns the WhatsApp conversation, qualification and follow-up, and gives you its own pipeline view. It sits alongside whatever CRM your pre-sales team already uses, and can push events to your systems via webhooks.
What about RERA and compliance language?
Whatever disclosure you require — RERA registration number, standard disclaimer, approved wording — is part of the agent's instructions, so it appears consistently instead of depending on which exec replied.
How long does setup take?
We provision the official WhatsApp Business API on your project number and train the agent on your project data. There is nothing to install and no code needed from your team.
Put this on autopilot.
One AI agent handles it on your WhatsApp number — we set everything up for you.
Get started free